Signed a $1,400/mo retainer with a cold email vendor, got 3 leads in 90 days
So back in January I hired this guy who promised 40 booked calls a month for my IT staffing shop. I figured even a fraction of that would pay for itself. What I got was 3 leads in 90 days, and two of them were kids selling something themselves. The whole thing ran on scraped lists full of info@ addresses that nobody reads. I finally looked at the open rates he was reporting and they were like 60 percent, which should have been my first red flag since real cold email sits way lower. Has anyone here found a B2B vendor that actually delivers warm intros instead of just blast lists?