Walked out of a meeting after my boss said LinkedIn influencers are the new journalists

My coworker in Austin tried to defend it by saying at least they do research sometimes, but has anyone else noticed those posts are just repackaged press releases with zero fact-checking?

3 comments

3 Comments

barbara_jenkins663d ago

Right, "repackaged press releases with zero fact checking" is exactly what I see too. So here's what I wonder about your boss's claim: if a LinkedIn influencer is supposed to be the new journalist, who exactly is holding them accountable when they get something wrong? Because with real journalists you've got editors, fact checkers, and a whole process to keep them honest. But with these influencers it's just them hitting post and calling it a day. At what point does "doing research sometimes" become an excuse for not doing the work at all?

the_jake3d ago

Wait, so now we're saying the influencer's comment section is... the new editorial board? That's like saying the Twitter replies to a bad take are the same as a newspaper's corrections desk. I mean sure, sometimes people get called out in the comments, but that's not exactly a fact checking process. That's just random people yelling into the void.

wren2302d ago

Sit down and ask yourself if we're really gonna give LinkedIn influencers that much credit. They're not replacing journalists, they're just filling a void with hot takes and recycled company announcements. The whole "accountability" thing is a joke because there's no standard to hold them to in the first place. It's just noise from people trying to look important, and getting worked up about it feels like feeding the trolls. Let 'em post their sparkly nonsense, nobody's actually reading it for real news anyway.