Emailed 12 brands about their pulled ads and 3 actually wrote back

Six months ago I started a little spreadsheet tracking brands that vanished from podcasts after backlash, just to see who quietly came back. Last month I sent short polite emails to 12 of them asking why they returned, and 3 replied. One marketing guy in Cincinnati told me they never left, they just stopped saying the brand name out loud; the logo stayed in the video the entire time. I get that it is smart business, but it also feels like they are betting nobody checks. Has anyone seen a company actually admit they came back on purpose instead of calling it a "fresh start"?

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