Figured outsourced cold calling was a scam until a Kansas City shop proved otherwise
Back when I ran sales for a small MSP, I thought paying a call center to book meetings was just burning cash, since the first two I tried sent over leads that never answered a follow up. Then a buddy talked me into a 12 person shop out of Kansas City for $1,800 a month, and they actually read our service notes before dialing, booking 9 real sit downs in the first 30 days. Curious if anyone here has a vetting trick for these outfits, or do you just eat the cost on a trial month like I did?