Serious question, is the 10k subscriber mark really that big of a deal?

I hit 10,000 YouTube subscribers last month after posting a short documentary about a local bakery, and honestly, my client work hasn't changed at all. Everyone says it's a huge milestone for getting brand deals, but I haven't seen a single good offer come through. Has anyone else found that subscriber count doesn't really translate to better freelance jobs?

3 comments

3 Comments

young.ryan3d ago

Your documentary content might be the issue. Brands want places to slot in ads, and a serious film doesn't have natural breaks for product shots. They're probably looking at your watch time and audience age, not just the sub number.

ward.anna3d ago

It can be a big deal for the right kind of work. My brand deals really started to pick up after that mark because it showed a solid audience. The type of content you make matters a lot for attracting those offers.

cameron_hernandez693d ago

Yeah I used to think hitting 100k was the main goal no matter what. But seeing how it works for different kinds of channels, I mean Anna's totally right. My buddy does gaming streams and got nothing at 100k, but my friend with a cooking channel got a blender deal at like 80k. It really is about what you make.